Over the past few years, the humanisation trend has become decisive for the development of the zoo industry. Every year, the percentage of perception of pets as full-fledged individuals increases, affecting the formation of new offers and the expansion of the assortment for people’s tailed friends. According to Euromonitor Voice of the Consumer for 2023, 71% of pet parents worldwide treat their pets as family members. As for products, if creative carriers or cooling mats used to be the biggest innovation, today you can see automatic feeders, ice cream, perfumes, fur oils and vegan food on the shelves of pet stores. Pet parents strive to create comfortable conditions for their furry companions to have a happy life together. This is manifested in the reflection of one’s own lifestyle in the relationship with a pet and the need not only to buy stylish accessories but also to go on vacation with him, go to restaurants or celebrate important events together. Therefore, it is not surprising that for several years now, the trend for gift boxes for pets has been actively developing in the pet market of Europe and the United States — for birthdays, Easter, Halloween, Christmas, Hanukkah, and even wellness.
Pet store chain MasterZoo has been caring for the health of furry, tailed, scaly, and feathered persons for more than 15 years and does everything to make their care as simple, convenient, and unburdening as possible. MasterZoo developed and released a series of themed gift boxes to present new vivid emotions from the communication of tailed animals and their people and create a special atmosphere for shared moments.
Birthday Box is an ideal gift for a tailed personality, which contains useful toys, nutritious goodies and various festive attributes, such as a stylish tie, a poster, and step-by-step instructions for organizing the holiday.The Party Box is your go-to for meow-meow parties, complete with a variety of party accessories, treats, and even recipes for making Muraperol and Tailed Mary. Whether it’s a birthday bash or a house party, these boxes are designed to cater to both cats and dogs of different sizes, ensuring there are toys, accessories, and treats for every tail.
Baby Box is unique for young pet parents and their kittens or puppies. It has everything that will help to get closer to the baby and create the most comfortable conditions for the whole family. The baby kit includes blankets, rollers for hair removal, nutritious treats for babies, a poster for the first family photo session and a checklist for a young pet parent.
The packaging of the sets is bright and, at the same time, functional – it can easily be used as a box for toys.
At the beginning of the year, MasterZoo already released, as an experiment, a gift boxes for tailed individuals for Valentine’s Day. Almost 1,000 boxes were sold in a few weeks.
MasterZoo’s gift boxes are now conveniently available in pet stores across Ukraine and on our online store, masterzoo.ua.
