The all-Ukrainian omnichannel chain of pet stores MasterZoo, which is part of the Suziria Group, continues to grow and create unlimited opportunities for pets care for residents of Ukrainian cities in locations convenient for them. In the period from January to March 2024, the chain grew by 21 more stores in such cities as Kyiv (six stores), Kharkiv (three stores), Odesa, Mykolaiv (two stores), Lviv, Kropyvnytskyi, Sumy, Chernihiv, Kryvyi Rih, Kremenchuk, Kalush, Irpin, Kamianske. Today, there are 200 MasterZoo pet stores in Ukraine in 36 cities.
There were 101 MasterZoo pet stores in operation before the full-scale invasion, and only 40 continued to operate as of March 2022. 11 stores were destroyed by the war. Completely lost – two each in Mariupol, Kherson, Kharkiv, and one in Buch. They have already been restored and returned to work – one each in Kharkiv, Odesa, Kyiv, and Kryvyi Rih. Unfortunately, it is currently not possible to restore the rest.
“March 2022 was a new reference point for MasterZoo when we once again confirmed to ourselves that the only right way is to continue development. We help Ukrainians take care of their pets in various circumstances: we open stores where customers need them, we constantly work on expanding the assortment for furry personalities, and we provide quality service. By rebuilding stores destroyed during a full-scale invasion and opening new ones, we immediately improve them according to the context and needs of the modern customer. For example, we are actively equipping our retail outlets with ramps so that all our customers and their pets have barrier-free access,” — says Tetyana Pinska, CEO of the all-Ukrainian chain of pet stores MasterZoo.
As for the results of MasterZoo online, in three years of operation, the online store managed to occupy a share of 6% of the online market of pet products. MasterZoo ranks second in sales among specialized online stores, and third in the category.
“For 2024, we are preparing a lot of innovations; in particular, we are working on the development of a virtual shelf – so that a customer in a physical store can choose anything from the full range of MasterZoo warehouses and pick up this product the next day at his convenience. Also, soon a new function will appear on our website, which will make our service more inclusive,” comments Denys Rohachev, director of the e-commerce department of the MasterZoo chain of pet stores.
Regarding the chain of MasterZoo grooming salons, two more new locations were opened in 2024 – in Lviv and Kyiv. So today there are 15 grooming salons for furry personalities in 7 cities – Kyiv, Kharkiv, Lviv, Odesa, Dnipro, Sumy, Irpen, as well as one charity salon in the Patron Pet Center animal adoption center.